Simon Perry has been named President and Head of A&R, North America, at Sentric Music Group, signalling what the unbiased writer says is its full entry into the US market.
Within the two newly created roles, Perry will set up Sentric’s operations in North America, hiring employees in each main US market throughout workplaces in New York Metropolis, Los Angeles, Nashville, Atlanta, Miami and the Mid-West, says Sentric.
Perry will be part of Sentric’s management staff, reporting on to CEO, Chris Meehan.
He’s tasked with rising the corporate’s world footprint and constructing a North American community of trade executives to spearhead Sentric’s development within the area, says the corporate.
Sentric says that Perry will assist bolster its wider tech-enabled artist identification and improvement capabilities.
Within the UK, he has had three No.1 albums and 7 Prime 20 singles, writing and producing pop acts resembling Westlife and Sandi Thom, solo releases for members of Busted, Blue, Steps, and Atomic Kitten, and indie rock acts together with Echo And The Bunnymen’s eleventh studio album, The Fountain.
As an govt, he based licensing initiative Archangel Media with Nettwerk’s Maria Alonte.
At ReverbNation, Perry oversaw all rights, licensing, model and A&R initiatives.
He additionally designed, constructed and led the corporate’s data-driven platform used to establish rising artists by main and indie labels, publishers, festivals and types.
Perry’s appointment follows a yr when Sentric expanded its operations additional into digital music.
In 2021, the corporate partnered with XL Recordings co-founder Nick Halkes, and in July, acquired a stake in Black Rock, a boutique digital music publishing firm, co-founded by former AFEM CEO Mark Lawrence.
In 2020, Sentric additionally inked a direct licensing take care of digital music obtain platform Beatport.
“[perry] brings with him a novel mix of tech experience and a deep understanding of the inventive wants of our writers and artists.”
Chris Meehan, Sentric
Chris Meehan, Sentric Music Group CEO, stated: “I’m very excited to be welcoming Simon to the staff as he’s the proper candidate to start out constructing on the foundations of our US operations which represents an vital step within the subsequent stage of our worldwide development.
“After working with him for a while as a accomplice it was evident to me that his work ethic and values utterly align with that of Sentric.
“With expertise as each an artist, author/producer and an govt, he brings with him a novel mix of tech experience and a deep understanding of the inventive wants of our writers and artists.
“I look ahead to honing in on that ability set to strengthen our dedication to early-stage artist identification and improvement.”
“[Perry] has an amazing monitor file of growing artists, and his profession gross sales converse for themselves.”
Peter McCamley, Sentric
Peter McCamley, Sentric Inventive Director, added: “I’ve identified Simon as a author and producer since he got here to Windswept through a partnership with Steve Mac.
“He has an amazing monitor file of growing artists, and his profession gross sales converse for themselves.
“We’ve additionally been following his work as a inventive govt, and nobody understands the area round tech-driven artist discovery fairly like him, I’m wholly sure he’ll carry a bunch of thrilling alternatives for the corporate and our purchasers.”
“I’m excited to be becoming a member of Sentric, significantly at this second when know-how is creating each challenges and alternatives in publishing.”
Simon Perry, stated: “I’m excited to be becoming a member of Sentric, significantly at this second when know-how is creating each challenges and alternatives in publishing.
“As an organization, Sentric appears uniquely geared up to handle each of these.
“I’ve labored with Chris for over a decade as a enterprise accomplice, so I understand how good he and the staff are at what they do.
“I’ve additionally identified Pete since my days as a author at Windswept, and know first-hand he’s the perfect a author might want for in a writer.”Music Enterprise Worldwide